It becomes obvious relatively quickly that gaining traction on Instagram can be at times daunting. You’re pouring heart and soul into your work and posting your best images, but still even then somehow you are not seeing the overall growth as quickly as you would like.
And here they come again, old friends and worst enemies named frustration and self-doubt as they inevitably creep onto the scene. Especially once you begin to compare your account against others with burgeoning followings.
As you know lots of variables go into capturing engagement and equally as many questions into what makes the algorithm tick. And while certainly we witness no shortages of best practices scattered about the Internet, some good and some of questionable effectiveness, I see those shared from this video as standing out above the rest.
Chris Hau, who himself knows a thing or two (or in this case 10) about building an Instagram following, has layered his video with some refreshing best practices that you can apply right away to help jump start your engagement. Ideas like staying consistent within your feed and branding, as well keying in on genuine interaction with other like-minded accounts to name only a few.
For those of you out there on Instagram's front line, I’d love to hear from you. Do you find that genuine interaction with like-minded accounts helps boomerang back towards the positive growth of your account?