In case you were holding your breath, were on the fence, or just needed another excuse to take a look at Nikon's mirrorless Z 6 or Z 7 model, now your purchase includes the FTZ adapter for free when purchased within the US.
The FTZ adapter is now to be included with your new camera body purchase. This is great news for those who have been thinking about Nikon's first entry into the world of mirrorless cameras, as having access to the FTZ adapter right out of the box at no additional cost means that your existing lens lineup is good to go right away. Previously, the adapter was being sold at $250 (though many stores offered discounts on the adapter when purchasing the Z 6 or Z 7 anyways), so if you are planning on using the lenses that you already have with the new camera, this is similar to a $250 discount.
This is great news for Nikon users considering a mirrorless option while wanting to stick with the Nikon brand. Admittedly, this announcement in a bit of a no-brainer, as asking people to shell out extra money for an accessory that's arguably a staple as the current Z lens lineup is fairly limited tends to rile folks up. This is welcome news, and if you've not at least taken a look at the Z series, now is a good time to do it.